propseri-key

prosperi-key makes life a little better for HARD-WORKING households in connecticut and beyond.

As United Way of Western Connecticut looked to scale up our direct service programs, identifying and reaching ALICE households became a challenge. There was nothing in existence that could help reach those we were trying to serve. We began by sketching out a digital income verification process. From there emerged the idea of a single point of entry for all ALICE households to access various types of programs, discounts, business offers, and information. We formed an ALICE Advisory Board of individuals with lived experience to help guide our development process, test our programs, and design our site. Prosperi-Key is the product of innovation, ingenuity, and inclusivity.

$1.2 million award for ct expansion

United Way of Western Connecticut received $1.2 million in Senate Directed funding through the passage of the Federal Omnibus Bill. These funds were allocated to support ALICE through the growth and expansion of Prosperi-Key. Prosperi-Key is a product of Prosperity Digital Marketplace, LLC, a wholly-owned subsidiary of United Way of Western Connecticut.

The $1.2 million award will specifically support the expansion of Prosperi-Key and provides funding to:

  • Grow small and mid-size businesses offerings for ALICE by underwriting the cost for businesses to join Prosperi-Key;

  • Recruit ALICE to join Prosperi-Key as “Key Members”;

  • Enhance vocational and educational accessibility on Prosperi-Key, including collaboration with State workforce development programs; and

  • Help to build out the additional technology infrastructure for this expansion.